HONOR · Multi-scenario placement
Multi-scenario placement to anchor product context
In Ecuador we ran a head-to-mid-to-tail creator matrix, using everyday-life use, travel experiences and playful scripted placements to underline what the product is worth in real life and how well it fits the moment.
3creator tiers
3scenarios
What we did
- Top tier for reach, mid tier for seeding, tail for penetration
- Everyday-life use
- Travel scenario experience
- Playful scripted placement
Planning something in Ecuador?
Tell us the market and the ambition. We will come back with creators, not a deck.
Talk to us